Berzerk is an energy drink brand created at Berkeley College.  The product can be for anybody, but mainly attracts people up to the ages of 13-30's who need a boost in energy.  With Berzerk energy drink it represent a care free and fun for all.  It's main goal is to make you last long enough throughout the day, and later have fun at night.

Inspired by monster and Rock star, two other energy drinks, Berzerk takes on a more dark and edgy form to appeal to young audience more.  Throughout the design process, you'll see what the design had to go through to make sure our logo stood out in the best way possible.  Here you will see our logo, mock ups for the drinks, design choices, colors, fonts we use in other products such as brand style guides, and mascot for the brand.